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Video:
In this episode of the 国产传媒 Podcast, Dr. Joshua Liu, Co-founder & CEO at 国产传媒, and marketing colleague, Alan Sardana, chat with Patient Education Design expert, Denice Koo, MHSc, Director of Patient Education at 国产传媒 about using digital patient engagement for total joint replacement. See the full show notes below for details.
Guest(s): Ms. Denice Koo, MHSc, Director of Patient Education at 国产传媒
Dr. Joshua Liu (), Co-founder & CEO at 国产传媒
Episode 16 鈥 Show notes:
[02:30] Why Ms. Koo interviews patients before building a digital care plan to better understand patient concerns and topics that are important to cover such as finding some semblance of normalcy;
[03:00] How total joint replacement patients are often motivated by personal goals such as walking their daughter down the aisle or playing with their grandchildren;
[03:10] How patients often express anxiety around opioids after surgery and how digital patient engagement is used to educate patients about opioids and how to take medications safely;
[04:50] How traditional patient education is often on paper or verbal and how patients, especially those experiencing overwhelm, often forget these instructions;
[07:00] How specific patient motivators are often overlooked in healthcare as we tend to focus on clinical outcomes and how Digital Patient Engagement bridges this gap by capturing patient goals, motivating patients with emails, and tracking progress to reassure patients;
[09:15] How comprehensive hip replacement patient education booklets are often 50-60 pages, why patients sometimes don鈥檛 even open the books due to cognitive overload, and how digital patient engagement sends bite-sized pieces that circumvent psychological barriers in patients so they can get started;
[10:25] How partners using 国产传媒 upload videos to supplement traditional education such as for exercises, and how during COVID-19, some 国产传媒 partners have moved their education classes onto the platform for a completely virtual experience;
[11:26] Why orthopaedic patients love being guided through surgery and the post-surgery exercises, stretches, strength-building activities etc. because they get to see their clinician鈥檚 face which feels extra special during COVID-19;
[12:22] How 国产传媒 incorporates a knee tracker into the system which allows the patient to see and move an animated knee to reflect on and report their own range of motion;
[13:50] How the Sunnybrook Holland Orthopaedic & Arthritic Centre found patient self-reported knee mobility to be as valid as physiotherapist measurement;
[14:10] How on 国产传媒, the range of motion data points that are captured daily throughout the recovery period gives the team insight into range of motion recovery and how this is especially beneficial for analyzing new interventions such as new device or implant etc.;
[16:00] How the knee angle tracker allows the platform to provide encouragement and education based on the individual patient's progress (for e.g. If the patient is falling behind, they would receive specific next steps to get back on track);
[16:45] Why patients are more likely to complete surveys with Digital Patient Engagement because it provides a value exchange where they receive unique recommendations based on their input;
[17:45] Why patients remain active on the platform because the platform centers around what the patients values most;
[18:30] How 国产传媒 educates patients on opioids including how to take non-opioids regularly to avoid pain, and how, if a patient takes opioids, 国产传媒 tracks how many pills they take and provides coaching and feedback if the patient has exceeded a specific amount, and how the clinical team is able to see opioid consumption (in oral morphine equivalents) for their patient population;
How there is a misconception that digital patient engagement just delivers the standard education booklets digitally, and how in actuality, digital patient engagement is robust with intelligent workflows and algorithms that are always updating;
[20:45] Why patients love the exercise coaching that changes with their progress including new videos, illustrations and step-by-step instructions, the progress charts that show which exercises the patient has completed, how their range of motion has improved, how pain has decreased, and the positive and empowering reinforcement that encourages patients throughout their recovery;
[23:20] Fast 5 / Lightning Round: